Is Google’s dominance an “illegal monopolisation” of the digital advertising market?

Rick Huckstep
11 min readFeb 13

Can the DoJ right the wrong of the FTC’s 2007 decision?

In 2007, Google bought a digital advertising business called DoubleClick. It was/is the technology solution that inserts adverts into webpages that are individually targeted for the reader. The acquisition caused a lot of concern…

Rick Huckstep

I help decision-makers and professionals make better decisions. Using simple and engaging language, I make sense of what’s happening in emerging tech.